CLIENT: Garnier Fructis
PROJECT: "The Strength to Shine", a parallax website that included a showcase products in a lifestyle-driven visual environment, a user-submitted video competition to tell stories of what inspired users with the strength to shine in their lives, and the "Women Who Rock" showcase and sweepstakes for Rolling Stone Magazine.
Branding and website
Rolling Stone's Women Who Rock Contest.
Garnier's Strength to Shine contest
Crowd sourced videos: Fans were asked through social media to submit a video less than a minute and a half around the concept of "strength to shine." The top six were chosen.