[ Case Studies and Projects ]

Design That Evolves, Adapts, and Inspires

Each project has posed a distinct challenge—and a chance to explore design thoughtfully and purposefully. From consumer-facing and B2B apps and websites to interactive campaigns and tools, this work shows the evolution of my process and craft, how I’ve tackled a wide scope of problems, and how the solutions have stayed relevant with emerging trends and technology. Dive into the projects to see the strategy, thinking, and design behind each experience.

[ 2015-2025 ]
Selected work
[ 2022-2025 / Case Study ]
20 mnt read

Transforming UX Maturity at Flowbird: From Production Team to Strategic Partner

Leadership | UX/UI | Product strategy | Urban Mobility UX | Design Systems | International Design Operations
See case study
[ 2022-2024 / Case Study ]
15 mnt read

Modernizing Legacy Estate Planning Software for a $124T Wealth Transfer Opportunity

Startup  | UX/UI | Product strategy | Fintech UX | Estate Planning UX | Design Systems | B2B, B2C, B2B2C | Compliance-Heavy Product Design
See case study
[ 2020-2022 / Case Study ]
15 mnt read

Designing a Connected Payroll Ecosystem for a Smarter Financial Future

Design Leadership | User Research | Fintech UX | Design Systems | International Design Operations | Strategic Product Vision | Startup
See case study
[ 2019 / Case Study ]
8 mnt read

Unifying PayPal’s Card Ecosystem into a Seamless, Scalable Experience

Design Leadership | User Research | Fintech UX | International Design Operations
See case study
[ 2018 / Project ]
8 mnt read

Redesigning PayPal Settings for Clarity, Consistency, and Control

Design Leadership | User Research | Fintech UX | Strategic Product Vision
See project
[ 2016 / Project ]
8 mnt read

Visualizing Wealth: Clear Insights, Confident Decisions

Startup | Fintech UX | Design Systems | Data Visualization | Strategic Product Vision
See project
[ 2015 / Project ]
8 mnt read

Building a Smarter Platform for K-12 Staffing

Startup | EdTech UX | Design Systems | Brand Integration | Strategic Product Vision
See project

Start a conversation

If you are building a new platform, modernizing a legacy system, or scaling a design organization, I would welcome the opportunity to connect. I partner closely with founders, product leaders, and executive teams to bring clarity, structure, and momentum to complex initiatives.

Schedule a time to chat

Explore more work

At my studio website, A Stronger Idea Design, you can find several more recent case studies, as well as more details around my process and offerings.

AStrongerIdea.Design > An interactive product studio